In a world where people and businesses are seeking ways to go green, why shouldn’t the eye-care industry do the same?

Coopervision, a top name manufacturer of contact lenses, will be joining hands with Plastic Bank, an organization dedicated to reducing ocean-bound plastic waste. Through this partnership Clariti 1 Day will become the first of its kind, a net plastic neutral contact lens. For every box of Clariti 1 Day distributed in the United States, CooperVision funds the collection, processing, and reuse of general plastic waste that is equal to the weight of the plastic contained in Clariti 1 Day lenses and packaging.

By helping reduce plastic waste, this unique partnership will aid practices in becoming more environmentally friendly and reduce the amount of ocean-bound plastic waste, one contact lens box at a time.